When we design for a specific organisation we want the overarching brand to shine through. We really enjoy having the opportunity to create design solutions across a range of print products as part of a project.
Take a look at one such example where we created a range of publications for a conference alongside the standard event materials.
Whilst disrupting conventions and making people stop and think can be a really useful tool, a recognisable brand is key to making a lasting impression. We understand that a brand is more than just a logo, but also the personality, values and feel of your organisation. We can incorporate these elements and create cohesive designs across multiple types of printed materials.
She is a women’s conference based in the East Midlands and each year welcomes 150 women for the one day event. New Springs UK, who runs the conference, engaged us from the outset. We developed the branding and a series of promotion materials online and offline in the build-up to the day as well as all on-day printed materials, big screen visuals, and conference paraphernalia; including programmes, lanyards, journals, banners and packaging.
You may have a strong brand for your overarching organisation, however an annual event or conference can be a great opportunity to shake things up and create a distinct brand specific to the event or conference. Just as She is a distinct brand under the New Springs City Church umbrella, we can help you create a new well-defined voice and image that can be built on year after year.
We have a wealth of experience and a track record of delivering great looking reports, which, more importantly, help engage the reader and communicate key information effectively.