What is graphic design?
Definition of Graphic Design: visual communication of an idea or concept
For most people, the first image that comes to mind when asked about graphic design, is one of logo designs or print layouts. Whilst Photoshop-ing images and constructing magazine adverts can be graphic design, they are just parts of a much larger field. Graphic design can be split into a number of different types, each with their own unique specialisations and skill sets. Though there is some overlap and designers will have dabbled in a number of these, they each are distinct areas of expertise in their own right and as such deserve attention.
In this article we are going to give a short overview of each area. Can any of them help your business? Do any of them present new opportunities for you to represent your business or communicate your message more effectively?