These are tasks that will increase the efficiency of your operations. These can relate to internal communications, tools and software as well as physical processes. Ultimately, anything which will help reduce time, cost and effort. These will again vary widely by what type of organisation you are, the industry you’re part of and the services you provide. Some examples include:
- Sign-up for Google Apps
- Use Trello to track tasks
- Create style guides
- Develop newsletter templates
- Train your team in Agile
- Hire production-related resources
As you compile your lists of goals it is a good idea to label the time in which you feel they are realistically achievable:
- short term goals, achievable within 30 days or less
- medium term goals, achievable within 60 days or less
- long term goals, achievable within 90 days or less
Next, go through the goals, assigning them a priority score. Do this by working out how desirable each is from 1 to 10 (10 being most desirable), and how easy each is from 1 to 10 (10 being the easiest to to accomplish). Adding these scores together will give you a good indication as to the most desirable and achievable goals to focus on.
The result is a prioritised shortlist of achievable goals across each time span (short/mid/long). This means you are setting goals which can have both immediate impact, whilst not losing sight of longer term goals and the bigger picture.