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Search Engine Optimisation is the process of optimising a website with the goal of earning higher web traffic levels and improving the visibility off the site. We use different types of SEO approaches at CWS in order to achieve results.
Local SEO is a process that helps businesses increase their visibility for queries related to their location. For example, SEO Agency Loughborough, we would to return businesses within the Loughborough area that provide SEO services.
What are the benefits of local SEO?
In addition from getting better visibility within Google Search Results, local SEO has many other advantages for small business.
Local SEO is a Cost-effective marketing
There are many local business listing tools across the web which allow you to marketing your businesses locally for a local cost or free. You are also marketing to a much smaller and more targeted audience by narrowing your focus on key areas you service.
Deliver better qualified traffic
Local search can help exclude potential customers that are not likely to buy from your website if you aren't local to them. Using local seo to exclude customers unlikely to engage helps to reduce any associated costs and helps you to gain a higher click-through rate and customer success.