What is a SEO Technical Audit?
Simply put, a technical SEO audit is a process by which you check the technical aspects of your website for areas of improvement.
SEO is constantly changing as search engines adapt their search algorithms. If you don't assess your website's health you may find yourself losing traffic and being overtaken by your competitors when it comes to organic search.
We recommend that you look to audit your website periodically and we actually include this as part of our SEO services.
What factors effect website performance?
There are 3 main areas that we look at when carrying out an audit.
Technical Factors – these include looking at things such your web hosting, page load speeds and overall quality of your website output.
On-page factors – site structure, keywords, meta, SERP.
Off-page factors – This includes backlinks to your website from external sites that can provide value or be classes as toxic.