The Challenge
The Little Tulip Shop has been an active e-commerce website for a number of years. It is a dedicated retailer of the iconic Tulip tables and chairs based on the 1955 designs of Eero Saarinen. They approached CWS for help creating a new care package, both for new customers purchasing their marble tables and as separate additional products to sell through their site. In addition to creating clear care instructions to enhance this quality product, we were asked to update the brand identity to bring their store up to date.